Elhuyar Fundazioa
What they have called the 2000 effect have also called the 2 billion effect, given the cost of avoiding it. For example, for car companies: General Motors has cost 150,000 million pesetas to be ready by the year 2000. Ford-i 700 billion, Volkswagen about 30 billion, Renault 5 billion and Fiat 15 billion. Therefore, one cannot say that the 2000 effect is detrimental to everyone, because someone is doing a good business.